Press Kit

An independent Prince Edward Island podcast bringing joy to families around the world.

β€οΈπŸ‘‚πŸ“– Introduction

Sleep Tight Stories is a podcast commonly listed in Kids & Family, and Stories for Kids categories on services like Apple Podcasts and Spotify.

We describe ourselves as follows:

Sleep Tight Stories brings you new and captivating bedtime stories every week. The stories range from retellings of fairy tales, folk stories, classic Canadian works, and original stories written by guest authors. Each episode is usually less than 20 minutes long, advertising free, and safe for kids of all ages.

We create value for our listeners in a number of ways:

  • We help take away the struggle that parents often experience at sleep time, by providing educating and calming entertainment that children look forward to.
  • Through carefully selected age specific stories we help children learn to read; listening aids in literacy development and second language acquisition.
  • We provide a window into Canadian and Western culture; we believe that only through exposure to their literature can you truly understand a people.
  • Children love our podcast. It engages them, incites their imagination and brings them joy.

πŸ‘ͺ Audience

We have a dedicated niche audience who actively seek out stories to listen to. A Western audience interested in setting positive routines, and an Asian audience interested in Western and Canadian culture and realize the best way to understand a culture is through its literature.

While we create these stories for families with young children aged ~5-12, adults and teachers have also commented on the joy that listening to these stories brings. And how it lulls them to sleep.

  • ~68% of our listeners identify as female (the device owner)
  • The majority of our listeners come from, in order: United States, Australia, United Kingdom, Canada, Thailand, Philippines and India
  • Our listeners age groups are: 35-44, followed by 28-34, & 18-22
  • Most of our listeners are on Spotify and Apple Podcasts

πŸ’― In Numbers

  • Over 1,700,000 unique downloads
  • Monthly unique downloads: 295,000
  • Average episode download: >15,000
  • Frequently ranked in top 25 podcasts in Kids & Family
  • Frequently ranked in top 5 podcasts in Kids & Family in Asia
  • We are currently trending at #1 globally according to Chartable

Monthly download growth ✨

πŸ‘‚ Where to listen

Or you can also search for Sleep Tight Stories wherever good podcasts are listed.

πŸ“… Release schedule

We publish a new episode every Tuesday and Thursday at 9AM (UTC -3).

πŸŽ™οΈSample episode

πŸ§‘β€πŸ€β€πŸ§‘ Social

😊 Sample reviews

Every night as we lay down for bed, we listen to three of these back to back. The stories put my 1 year old to sleep, and my 4 year old acts out his favorites as we listen to them before he drift offs. His current favorites are: Jack & The Beanstalk, Goldilocks & The Three Bears, and The Three Giraffes. Thank you so much for such a great podcast πŸ’™β€
Nina Olivia via Apple Podcasts

Sheryl has one of the kindest souls, and it is shown through her calm, soothing storytelling presence. Thank you for Sleep Tight Stories!
Erica Ro via Facebook

The stories are all read in a soothing voice and is perfect for winding down after a long day of school. My daughters (both age 5) love listening to them and often request for another story. Their current favorite is β€œThe Singing Shell”.
Erica115 via Apple Podcasts

Great stories. Love the narration style. Perfect for relaxing & getting ready to fall asleep. Thanks!
Phillip Primeau via Apple Podcasts

It is so good 😊
My kid loves it.she falls asleep really fast πŸ‘πŸ½πŸ‘πŸ½β€οΈπŸ’–πŸ’œβ£οΈπŸ’œher favorite story is the blacki sires
pdxsuj via Apple Podcasts

πŸ‘©β€β€οΈβ€πŸ‘¨ Team

Sleep Tight Stories is published by a husband and wife team based in Charlottetown, Prince Edward Island.

Sheryl just recently returned to Canada after spending over 21 years teaching in the elementary classroom in Hsinchu, Taiwan. After spending most of her career focusing on literacy, she has enjoyed her recent return to her roots, teaching music in Montague.

Sheryl is an enthusiastic, collaborative and creative elementary educator with over 25 years experience in primarily international contexts. While she has extensive experience in administration, and curriculum development, she is most at home in the classroom where she can work directly with young children, helping them flourish as human beings. An avid reader and consummate story teller, she narrates most Sleep Tight Stories’ sleep stories and has written a number as well.

Clark has close to 25 years experience in the field that is now commonly called User Experience Design. Most of his career was spent working in Taiwan and China, with local and diverse, multi-lingual, and multi-cultural teams. Clark owns Minzoo, a boutique product design studio based in Charlottetown PEI, where he focuses on creating engaging and educational experiences for children. Clark produces all of the Sleep Tight Stories’ episodes.

Through our organization, Sleep Tight Media, we publish independent podcasts for kids, including: Sleep Tight Stories, Sleep Tight Relax, Sleep Tight Science, 馬ι›ͺζ΄›θ€εΈ«ηš„θ‹±ζ–‡η‘ε‰ε…’η«₯ζ•…δΊ‹, and ε…‹ζ‹‰ε…‹ι«˜η΄šθ¨­θ¨ˆθ‹±ζ–‡ε­ΈηΏ’.

☎️ Contact

For a mediakit, collaboration ideas, or to simply reach out and say hello, please use the email address below.

Clark & Sheryl MacLeod
Stratford, Prince Edward Island

Updated July 28, 2020